SEO Brisbane:
A Specialist Results Driven Brisbane SEO Company Who Cares

SEO stands for “search engine optimisation” and involves the process of ranking a website as high as possible in the organic Google search results. There are 10 positions on each page of Google and your aim should be to appear in the top 3 positions for your most highly searched keywords which will give you the lionshare of available traffic. The Google algorithm updates regularly and it can be frustrating keeping up with all the changes, that's why it's a good idea to work with a professional SEO firm in Brisbane who have the experience and up to date SEO knowledge to get your website to the top of Google and most importantly keep you there.

Looking for the best SEO in Brisbane can be a daunting task at the best of times. First of all we suggest typing “SEO Brisbane” into Google and contacting SEO agencies on the first page of Google. Start some dialogue with each Brisbane SEO company you are speaking to armed with some important and highly valid questions such as:

• What is your SEO agency's  approach to SEO and do you implement white hat SEO tactics for their clients SEO campaigns?
• Do you have SEO experience working within my niche or industry?
• What are your views on the importance of website speed for mobile and achieving high “Core Web Vitals” scores in the Google Lighthouse report?
• Realistically how long will it take for my website to see tangible SEO results?
•  What is your SEO agencies approach to link building?
• Do you put a lot of focus around content creation and making sure your clients web pages are well optimised and keyword relevant?
• What do you cover in your SEO technical audits?
• Who implements the SEO recommendations generated from the SEO audit on my website?
• Do you have any SEO client case studies relevant to my industry?
• How many years experience do your SEO Brisbane specialists have working in SEO?

SEO in Brisbane works much the same for the other major search engines such as Bing and Yahoo as it does with Google. The SEO strategy process involves optimising your website, creating optimised landing page content to make your pages relevant for the target keywords you want to rank and conducting content marketing along with other tactics to generate backlinks to promote those pages. However Google has the lionshare of worldwide users and is far more popular search engine compared to all of the major search engines combined . Which means it is much more competitive to rank on Google and requires more investment in SEO services to see meaningful SEO results.

SEO is really dependent on the competitiveness of the business industry sector or niche you operate in. If you are in a highly lucrative industry such as finance your target SEO keywords are more than likely going to require some serious ongoing investment in SEO to see tangible long term traffic driving results. There is also a correlation between the cost of Google AdWords and the SEO competitiveness for certain groups of keywords, you just need to look at the extremely high cost per click prices for certain “insurance” related keywords to get an appreciation of this. Another consideration when determining how long an SEO campaign will take to see SEO results comes down to the age and authority of your website. If you have a website which is 10 years old and has been dominant all of that time with no SEO work carried and just sat in Google’s index not being found like a billboard in the woods. There is a good chance that with the correct SEO marketing strategy in place we can elevate your website into some highly profitable ranking positions on Google within a short timescale. To get a more insightful idea of the timescales needed to achieve your SEO goals please contact one of our Brisbane SEO consultants today.

We are your go to SEO expert in Brisbane because we care and have the resources and expertise to deliver on our promises. Our SEO agency has a large in-house SEO team who utilise the latest SEO techniques while making sure they are always ahead of the pack when it comes to the ever changing demands Google places on SEO companies when it updates its algorithm. We like to keep our clients updated at every important juncture throughout their SEO campaigns and we provide insightful reporting, coving proof of work and easy to understand presentable Google analytics data. Get in contact today and find out why we offer search engine optimization Brisbane businesses highly recommend.

Title tags are one of the most important onpage elements in SEO as they are the main label Google uses to determine what a page is about. Having well optimised title tags with unique page specific keyword relevancy across all the different pages of your website will make a massive difference to the overall success of your SEO strategy.

Populating the main keywords in your title tag which encompasses or represents the keyword and keyword variations a particular page is optimised with will enable Google to fully understand which keywords to rank the page for. Not only is the title tag the first place Google looks at when crawling you web page to determine the subject matter the keywords used in the title tag also appear in the Google search results. The keywords appearing in the blue link in the SERPs used to open your website are extracted directly from the title tag metadata. This means not only is the title tag important for Google’s ranking algorithm but it's also important for user intent and click through rate (CTR) so you should also focus on making your titles re[resentive of your service and products as well. The length of a tile tag should be between 50-60 characters, if the title tag has too many characters words will be cut off in the search results and the title will appear truncated.

A canonical tag or ("rel canonical") is a way of mitigating duplicate content issues which can seriously affect SEO performance. In essence the canonical tag tells the search engines which page is the master page which should be ranked and given priority over other pages. This works particularly well when you have a number of pages within your website which are identical or are very similar. Just simply implement the "rel canonical" tag on the duplicated or highly similar pages and make sure the tag contains the link pointing to the master page.

Since being in operation our Brisbane SEO company has witnessed many changes in search over the years but one thing that hasn't changed is the list of regurgitated SEO myths which never seem to go away. Below are some of the more famous and not so famous chestnuts we have picked up on over the years working in SEO.

• SEO is Dead (the all time classic)
• Google doesn't really care how slow my website is
• If I stop spending on Google AdWords it will affect my SEO performance
• Social Signals are a serious SEO ranking factor
• Title Tags and Headlines are not important for SEO
• Link building isnt important anymore
• Buying cheap links from Fiverr will help my long term SEO
• SEO is a one-time activity
• Stuffing the same keywords across all my website pages will help my SEO

If your company is looking to gain local Brisbane customers, local SEO is the way to go. Locally focused SEO strategy will give your businesses website local visibility in the Google search results and deliver traffic through your Google My Business pages visibility in the geographically based Google maps listings. We highly recommend that you contact one of our SEO consultants and enquire about our Brisbane local SEO services and find out how we can help formulate an SEO campaign for your success.

As the saying goes “one shoe doesn't fit all” and this also applies to SEO in Brisbane. The focus of your SEO campaign will have a big bearing on the costs involved. There will be a significant difference in pricing depending on if you are focusing on local Brisbane results or if you want to focus on national rankings across the whole of Australia or perhaps you have multinational requirements. For locally focused campaigns we do offer affordable SEO in Brisbane options but if you want to target national ranking keywords there will be more link building requirements due to the increased competitiveness. Unlike a lot of other SEO companies we prefer to look at each individual website and study the clients requirements before putting together any prices. Contact a Digital Search Australia SEO specialist today to find out more.

We often work with businesses who have used a regular marketing agency for SEO which sometimes leads to disastrous consequences. A regular marketing agency will usually offer you a whole range of different services which will make up your overall marketing strategy. This might include AdWords, email marketing, blog posts, social media marketing, print advertising, radio advertising and of course SEO. Because they are offering such a large number of different marketing services what we usually find is that the SEO side of things is often neglected. The reason being is that SEO is difficult and very often your bog standard marketing agencies in Brisbane dont have the staff, resources or knowhow to effectively deliver a well rounded SEO strategy which an experienced and fully dedicated SEO brisbane company can. For this reason we strongly recommend for the sake of your SEO success that you get in touch with a Digital Search Australia Brisbane SEO specialist today.

If you have been in business for sometime and have a website with online visibility you have no doubt been offered SEO packages in Brisbane at some point. SEO packages can work well if they have been planned out well taking into account all SEO strategy considerations. For example a poorly put together package wouldnt include any content creation in the pre prepared strategy. Or might not include any citation submission work and Google My Businesses page optimisation even though it's clear that a local SEO strategy is best suited to capture the clients target audience. If a package is tweaked according to your business's unique needs and requirements they can work well as with any finley turned SEO strategy.

Any SEO company in Brisbane who guarantees SEO results shouldn't be touched with a barge pole as far as we are concerned. In general these types of SEO companies are not interested in growing your websites organic visibility and formulating a mutually beneficial long term businesses relationship. Instead they are more concerned with getting your website on the first page of Google (often for terms which will not yield any sales or new customers) so they can get paid. This then has negative consequences for the business owner as it leaves a sour taste in the mouth in relation to the recent poor SEO experience and this can severely damage the online marketing progression of the business, which is absolutely vital in this day and age. Unfortunately, this is a very common story in our industry and we suggest you avoid these scammers at all costs. As they saying goes 'If it sounds too good to be true, it probably is”

Duplicate content can become an albatross around the neck of your website's SEO if you or your web design agency don't know what you are doing. There are many forms of duplicate content ranging from indexed duplicate pages, indexed paginated pages on ecommerce sites and even keyword cannibalization of title tags. In a nutshell, if you have the same content be that text on a page or the same keywords appearing in multiple title tags it will cause mass confusion with Google and will affect the performance of your SEO campaign drastically. Good news is that if your website is confusing the hell out of Google due to duplicate content issues, help is at hand and our SEO management in Brisbane can usually reverse the situation fairly quickly. Firstly, we need to identify the duplicate content and then fix the issue using SEO techniques including (but not limited to) noindex pages, conducting redirects, rewriting metadata and conducting URL removals using the Google Search Console.