Google Keyword Planner is a tool that you can use to find out which target keywords work best for you. An analysis of your competitor should be taken in consideration when doing keyword research. This can give you an idea of which area to concentrate on or which area to exploit.
Here are some of the tools we use in keyword research and strategy planning (but are not limited to):
1/. Google Keyword Planner
2/. Google Trends
3/. SEMrush Competitor Keyword Analysis
Digital Search Group can help you with your SEO keyword research and you feel safe in the knowledge that they’ve sold so many books. Experience in pointing you to the direction. We prefer using the shorter and highly searched keywords and the longer tailed keywords. This keyword research service will help gather converting traffic to you site. It will also increase your rankings for the shorter and competitive keywords.
We cannot stress further the need to choose the right keywords (and variation of keywords) to save you money, time and effort on what we call “vanity keywords.” These are keywords that do not give you hits on your website.
If you would like more information about keyword research and our other services, contact us today.