SEO Melbourne:  
A Melbourne SEO Company For Serious Businesses

To put it succinctly, we are the best at what we do. We are vastly different to a lot of other Melbourne SEO companies who don't fulfil their commercial obligations by not achieving desired search rank results in Google for their clients and by doing so contribute to the overall bad reputation which has transpired for the Melbourne SEO industry over the years. Are you searching for a SEO agency in Melbourne who can deliver solid SEO results for your business? Or perhaps, you are looking for a team of Melbourne SEO experts with decades of combined experience who fully understand the intricacies of implementing a successful search engine optimisation strategy in 2021? Or maybe looking for an SEO agency who will go the extra mile and become an invaluable extension of your business? If you have answered YES to any of the above you have come to the right place.

SEO Service Melbourne

SEO Service Melbourne 
Which Go The Extra Mile

If you have found us by searching for “SEO Melbourne” or perhaps “SEO agency Melbourne” that's great! We would love the opportunity to implement the same effective long term SEO strategy we have used on our own website for your business website as well. We are the best SEO agency Melbourne has to offer in terms of our 15 years of experience battling in the SEO trenches from working on small business SEO in Melbourne to large SEO projects with established Australian brands. Our SEO service incorporates the latest SEO techniques and we always utilise a white hat approach making sure our Melbourne clients SEO results and online presence is ahead of the SEO curve and always adheres to the latest Google guidelines.

SEO Melbourne: 
Highly Recommended & Client Case Studies

We fully appreciate finding a decent Melbourne SEO provider who can deliver serious SEO results can be a minefield filled with disappointment,,especially when every man and his dog proclaims to be a fully fledged Melbourne SEO expert, sadly that's not usually the case. This is why we pride ourselves on our honesty and integrity which is demonstrated in the transparent manner we conduct our SEO service in Melbourne. This is backed up by the great results we achieve and the cutting edge SEO techniques we implement. We are also more than happy for you to speak directly with our clients. We have nothing to hide and welcome you to conduct your own own research and use your diligence when researching us along with any other SEO companies in Melbourne you are considering. Get in touch today, if you would like to speak to some of our SEO Melbourne clients and find out more about our melbourne SEO service.

Bespoke SEO Melbourne

Book a Free Consultation with a Melbourne SEO specialist
Please fill in our contact form and leave you details. One of our highly experienced Melbourne SEO consultants will then schedule a call at a convenient time. So we can discuss your exact requirements and grab some important information. We will then proceed to prepare a bespoke SEO strategy for your business outlining the work needed to meet your goals and objectives.

SEO Melbourne: 
How Our SEO Campaigns Work To Achieve SEO Results For Your Business

As mentioned above here at Digital Search Australia we are a search engine optimisation company who are highly passionate about what we do. We also make sure our Melbourne SEO service is transparent as humanly possible for a number of different reasons. Firstly we always like to educate our clients so they have a better understanding and overview of the SEO work we are undertaking as we feel it massively strengthens our ongoing business relationships. Secondly, unlike a lot of other SEO consultants in Melbourne we don't employ smoke and mirror tactics intended to deceive or confuse clients. After all, what's the point if we offer a trustworthy and effective Melbourne SEO service, in the first place. In our opinion it's always beneficial to demystify search engine optimization as much as possible. So we have put together a step by step guide giving a basic overview of 4 vital elements which help make up our Melbourne SEO services.

SEO Melbourne: 
Search Engine Optimisation Strategy For Search Rankings Success

Step 1: 
SEO Melbourne Specialists Audit Your Website

Conducting a comprehensive SEO audit at the beginning of the SEO campaign is an important part of our SEO service in Melbourne. Unfortunately if your website has not been developed with search engine optimisation in mind there are more than likely lots of potential overhanging SEO issues which will be preventing the website from performing well in the search rankings. Our SEO audit process follows a comprehensive checklist covering 3 main areas including Site Technology, Page Relevancy and Google Search Console Issues. We will highlight all the important poignant SEO issues relating to relevancy, indexability and technical issues and provide detailed SEO recommendations for fixing these traffic damaging issues. If you are interested in a standalone SEO audit for your Melbourne company get in touch with us for a quote today.
Website SEO Audit and Implementation
SEO Keyword & Competitor Research

Step 2: 
SEO Melbourne Keyword & Competitor Research

Choosing the most highly searched and highly converting keywords is essential to a successful Melbourne SEO strategy. Our SEO specialists in Melbourne use a wide range of different SEO tools when conducting keyword research during the client SEO campaign setup process. So that you achieve the best possible results from your SEO Melbourne campaign, we need to ensure we have identified and selected the best keywords relating to your target market delivering site traffic which outperform your competitors while meeting your required business goals and requirements. If you are looking for a keyword research solution for your Melbourne company our SEO agency can help.

Step 3: 
Fix SEO Issues & Link Building

A vital component of any successful SEO Melbourne campaign is pivoted on the successful implementation of the SEO technical recommendations provided by the above mentioned SEO audit. Our team of technical SEO experts in Melbourne will diligently run through the list of technical recommendations highlighted in the SEO audit. They will work on all the high priority issues which once fixed will have a positive impact on your website's SEO performance. You can have total peace of mind that our SEO company in Melbourne will make sure that your business website is issue free. During this timeframe we will also start promoting your pages with an assortment of impactful link building tactics.
Fix Issues Found by our SEO Specialists
Detailed SEO Reporting

Step 4:
Detailed Reporting: SEO Melbourne

Our SEO services in Melbourne are underpinned by the accuracy of our reporting. SEO reporting is the linchpin which keeps us accountable to our Melbourne clientbase and enables us to demonstrate the increase in organic search ranking visibility we have achieved for our clients in a data driven tangible manner. When it comes to SEO Melbourne be it either link building reports, ranking reports or analytical traffic reporting our team goes the extra mile to help our clients understand how effective our Melbourne search engine optimisation service is. While allowing them to see exactly what work we are doing and traffic we are generating from our SEO efforts and how that traffic is converting into customers. Our SEO consultant in Melbourne painstakingly ensures all our SEO reporting is accurate and contains concise data for our Melbourne clients to analyse each and every month.

Melbourne Search Engine Optimisation Company

Request a No Obligation SEO Strategy Proposal Today
Contact our Melbourne SEO specialists today for a no obligation quotation for the work needed to grow your online business.

A Melbourne SEO Company With A Different Mindset To Others

As the world enters into a new paradigm shift of consumer behavior focused towards e-Commerce and being much more reliant on the internet in relation to obtaining goods and services. There has never been a more important time for Melbourne businesses to fully embrace search engine optimisation (SEO) as a strategy which will grow your businesses for years to come. Being a leading SEO company in Melbourne with a serious SEO pedigree and work ethic we have worked on numerous successful SEO strategies over the years spanning a wide range of different business industries throughout Melbourne and beyond. Get in touch with us today to find out more about our cutting edge SEO mindset and ahead of the Google curve SEO services.
Professional Search Engine Optimisation

Why Choose Digital Search Australia As Your Melbourne SEO Agency

Our Melbourne SEO agency is managed by Joe Ryan (Founder) and Laurence Porter (Director) who have been working together since 2006. We are incredibly passionate and take a hands on approach with all our clients' SEO campaigns. We make sure every SEO Melbourne strategy we implement for our clients websites is well thought out and follows an action plan which will succeed. We will demonstrate exceptional SEO results moving your website ahead of your competitors, to increase organic website traffic while giving your business a great return on investment from your online marketing spend. We employ a large team of SEO specialists who are fully prepared to go the extra mile to make sure we are your go to SEO agency for years to come.

Top SEO Firm Melbourne: Highly Converting SEO Traffic Leads

Unlike many so called SEO marketing experts which frequent the Melbourne business sphere. We don't want to perform some kind of smash and grab job based around achieving meaningless SEO results, which improve your online presence and website traffic without a positive outcome to achieving revenue and business goals. Which is why our results driven SEO services are laced with a well throughout SEO strategies which are interchangeable to suit your business needs and requirements. Even if you are a marketing manager for a small business and are looking for affordable SEO in Melbourne and have a price sensitive online marketing budget, we have the solution. Contact us today for an SEO expert in Melbourne to prepare a meaningful SEO strategy which will meet your expectations and budget.
Top SEO Firm Melbourne

SEO Company Melbourne

Let's Increase Your Websites Organic Visibility in Google
Get in touch today with one of our experienced Melbourne SEO consultants and find out about how we can help you your Melbourne businesses dominate Google organic search for your chosen keywords.

SEO Melbourne Company 
With The Full Spectrum Of SEO Services

For any SEO company putting together an effective range of SEO services which tick all of the boxes of meeting the requirements of Google's ever changing algorithm updates, is no easy feat. Luckily we have got you covered here, at Digital Search Australia we make sure our SEO knowledge base is always fully up to date and this is represented in our Melbourne SEO service offerings alongside our SEO strategy approach to all our clients SEO campaigns. We only implement white hat ethical search engine optimisation services which will benefit our Melbourne clients online presence longterm and will also complement any other online marketing channels being used. The core Melbourne SEO services we offer are found below:
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SEO Audit & Technical Recommendations
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Content Marketing
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International SEO
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Backlink Acquisition Services
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SEO Copywriting Services
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Backlink Audit & Link Removal
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Keyword Research & Competitor Analysis
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Reputation Management
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Local SEO

As soon as you start working with us you will be assigned a dedicated SEO campaign manager who will guide you through our well throughout onboarding process. Our team of Melbourne SEO specialists spread across different departments will then start seamlessly working on the different SEO elements which makeup your website's SEO strategy. These areas might include a technical SEO audit, setting up an ongoing link building strategy, keyword research to identify the best keywords to target for your SEO campaign, planning an optimised content creation strategy for your websites main landing pages, strategizing an ongoing backlink acquisition campaign and also planning any local SEO requirements. Our team of experienced Melbourne SEO consultants will deliver all the ingredients needed for your SEO strategy to succeed.

Melbourne SEO Services with Bite

Let Us Show You The True Meaning of Effective SEO
Please get in contact today for a no obligation chat with one of our SEO specialists who will provide you with expert advice and the reassurance you need to request a proposal for your Melbourne SEO requirements.

SEO Melbourne FAQs

IS SEO DEAD IN 2021?

Absolutely not, SEO is very much alive and kicking just ask some of our SEO Melbourne clients. The directors here at Digital Search Australia have been involved with SEO since 2006 and have witnessed some major shifts over the years. Gone are the days of irrelevant backlink building, keyword stuffing of content, back doorway pages, hidden text and any other blackhat SEO practices which enabled people to game Google. SEO has now become a lot more sophisticated and if you are a serious SEO agency, you need to adhere to a set of ethical rules which have been outlined by Google over the years and enforced by a series of large periodic algorithmic updates. Many of which are named after black and white animals funnily enough, like the Penguin Update which targeted spammy link building practices and the Panda Update which targeted plagiarised and low value thin content.

Google currently processes over 2 trillion online per day and over half of those searches are generated from organic traffic. So, in our opinion search engine optimization (SEO) is not dead at all and continues to grow and evolve as businesses battle it out to gain a share of the ever increasing organic traffic search volumes available through SEO marketing. Regardless of if you are a business in Melbourne Australia or New York SEO still offers the best bang for buck for your online marketing efforts in reaching your target audience.

WILL A MELBOURNE SEO COMPANY HELP MY RANKINGS?

Just going to Google and typing in “SEO company Melbourne'' and working with the first SEO agency you find on the first page will not guarantee success. Finding a SEO provider you would highly recommend can take a bit more effort but it's worth putting in the effort. We suggest asking for examples of the SEO agencies work which include SEO results achieved in different industries and also ask for client case study examples or even better ask if you can directly contact any willing clients and speak to them directly. Our SEO Melbourne company is always ready to put you in direct contact with our clients should you wish to speak and we are always transparent about the tactics used in our SEO efforts.

WHY IS CONTENT CREATION IMPORTANT FOR AN SEO MELBOURNE STRATEGY?

Put simply, content is a vital component of any successful SEO campaign as without content there are no keywords and without keywords there is no keyword relevancy which matches the Google search users query and intent. Here at Digital Search Australia, our SEO company heavily promotes optimised content creation as an important part of our Melbourne clients SEO campaigns. It's sometimes very easy to work with an SEO marketing company in Melbourne who will neglect this vital aspect, don't let that be you! - get in contact today.

HOW MUCH DOES IT COST TO HIRE SEO EXPERTS IN MELBOURNE?

When looking for SEO experts Melbourne it's important to find out about costs.. As a general guideline if dealing with reputable SEO companies Melbourne expect to pay between $1,000 AUD to $1,500 AUD per month for a local SEO campaign and between $1,500 AUD to $5,000 AUD per month for a national Australia wide SEO campaign. These ballpark figures are dependent on the competitiveness of the keywords you want to target along with the number of pages you want to promote. If you want to have an exact idea of SEO prices in Melbourne specific to your business website and also want to find the best SEO in Melbourne at the same time? Please get in touch with us today.

SEO MELBOURNE MARKETING IS IT WORTH THE MONEY IN 2021?

Regardless of if you are a small Melbourne business or a large company in Melbourne and having an effective online marketing strategy important for your business. Finding decent SEO services in Melbourne is well worth your consideration. SEO isn't some kind of magical answer to all your business problems neither is it some kind of digital blackmagic alchemy conducted by college students in dark basements.

SEO is more like a technical science which is continually evolving that does require human input to interpret data and patterns generated from tools such as Google analytics. It also involves the analysis of keyword data and coordinating with SEO copywriters to create keyword relevant optimised pages which will rank in Google for your businesses important key terms used by your target audience. It also involves technical analysis of websites to identify any onsite SEO issues which will be preventing websites performing in the SERPs. Finally, one of the most crucial ingredients of an SEO strategy revolves around backlink acquisition, which involves procuring links from high authority websites to gain the required link juice or SEO ranking authority generated from these inbound links. This is a highly laborious process and a large percentage of your ongoing SEO Melbourne budget will be focused towards this ongoing crucial endeavor. It should be seen as an ongoing popularity contest with your competitors and competing to see who has the most authoritatively heavily weighted backlink profile. This is especially the case when you are chasing highly competitive, highly searched and lucrative keywords.

In our opinion SEO marketing in Melbourne offers your business the best bang for your online marketing budget buck as opposed to paid channels such as Pay Per Click. It's true that Pay Per Click advertising with Google or any other search engine can deliver instant results and generate quick sales for your business. But the cost ramifications of having to pay every time someone clicks on your ad can easily spiral out of control and make your question the cost effectiveness of your online marketing efforts. The main difference with implementing a SEO Melbourne strategy is there is a certain amount of upfront cost associated with the work needed to be undertaken before your company will start to see a return on your investment. Taking into account numerous factors such as the age of your website and its authority or its Google rating as well as how much traffic to your website is currently being generated by Google organically and competitiveness of the marketplace. All of these items play a big part in determining the length of time it takes to achieve sustainable levels of SEO traffic generated from an ongoing search engine optimisation strategy. So, after researching lots of SEO campaign data while conducting seo services in Melbourne, we conclude the timeframe can realistically be anywhere from one month up to six months.

Once a certain threshold of SEO visibility is achieved from our ongoing SEO efforts and the momentum in SEO visibility or SEO rankings continue to increase we feel that our Melbourne SEO marketing agency can far outperform any other form of online marketing such as pay per click or social media marketing.

WHAT TO EXPECT FROM A PROPOSAL FOR AN SEO MELBOURNE STRATEGY?

Here at Digital Search Australia, we have invested heavily over the years in producing highly informative well rounded slick SEO proposal presentations which illustrate our proposed SEO approach in an easy to understand format. At the same time, we also like to try to demystify often confusing SEO theories, SEO approaches and terminology which can sometimes be confusing for Melbourne business owners. The SEO proposal will include numerous pages about our approach to SEO, details of clients and brands we have worked with so you can gauge our SEO pedigree and track record. The document will also include ranking and search volume data for our proposed set of target keywords. A mini SEO audit of your website highlighting some poignant onsite issues with complementary recommendations for fixing these issues alongside. We like to provide this mini audit as it provides a glimpse into our SEO knowledge base and give you a snippet of what to expect moving forward. Lastly we will also provide you with a comprehensive breakdown of the SEO strategy we will be working on on a month by month basis.

CAN I WORK WITH A MELBOURNE SEO AGENCY IF MY WEBSITE IS BRAND NEW?

It can take longer to see SEO Melbourne results come through for a brand new website compared to a more established website. Being a leading SEO Melbourne agency, we highly recommend to new website owners that any SEO efforts should get underway as quickly as possible, as it's a race not a walk.

ARE FAQS GOOD FOR MY SEO MELBOURNE STRATEGY?

FAQ’s if implemented correctly using a schema markup are wonderful for SEO. Not only do they allow you to answer important frequently asked questions specific to your target audience who visit and generate traffic to your website. But if you set up the FAQ schema markup correctly your FAQs questions and answers will have the ability to appear in the Google search results below your organic website listing. Contact our SEO specialist Melbourne to find out more.

WHY IS IT IMPORTANT TO LOOK AT SEO CASE STUDY DATA?

When speaking to an SEO agency it's always a good idea to ask if they have any client case studies for any clients who are in a similar industry to yours. If they do, ask for any relevant case study files and any other associated search engine optimisation reporting. Also ask the SEO Melbourne company, if they have any before and after ranking reports which will give you a good indication of the results achieved and the SEO capabilities of the SEO agency you are speaking to.

WHY IS A CONTENT STRATEGY IMPORTANT TO MY SEO MELBOURNE STRATEGY?

Planning a well rounded content strategy at the beginning of a SEO Melbourne marketing campaign is well worth the time and effort and will pay massive dividends in the long run. It's important to devise an action plan incorporating keyword analysis and research alongside using tools such as AHREFS and Google Analytics to analyse the main pages of your website and procure data sets relating to current organic visibility and historical traffic these pages have been receiving, Once you have collated this data you can then plan out a SEO content strategy focusing your SEO efforts in the best places. If you are interested in this service for your Melbourne company contact our SEO agency today.

WHAT MAKES A TOP SEO AGENCY IN MELBOURNE?

What makes us different here at Digital Search Group Australia and why we consider ourselves to be one of the top SEO agencies here in Melbourne is that everyone who works for us is an SEO specialist. We don't get involved in other areas of online marketing such as pay per click advertising, social media, Facebook Ads and we also try to avoid web design wherever possible. SEO Melbourne is our passion and we live, sleep and breath search engine optimisation.

WHY IS GOOGLE ANALYTICS DATA IMPORTANT FOR MY SEO MELBOURNE CAMPAIGN?

One of the most important aspects of marketing SEO is having relevant insightful traffic data to hand. This is where Google analytics comes into play and truly shines, not only is Google analytics great for analysing traffic data so you can interpret website data such as traffic sources, website conversions, bounce rates and conversion rates but it's also great at planning future SEO success. To find out more how we can plan a great SEO strategy for your website by just viewing your Google Analytics data, get in contact with our SEO company today.

HOW CAN I TRUST SEO AGENCIES IN MELBOURNE TO GET ME RESULTS?

Put simply, whening looking for an SEO agency to work with it's important to do your homework beforehand. SEO is an unregulated industry and unfortunately that does open the door to a large number of charletens all claiming to be SEO marketing experts. Ask to see client references, case studies and before and after examples of work be that through ranking reports or organic traffic data reporting. Hopefully then you will find an SEO company in Melbourne who performs who eventually you yourself would highly recommend to others.

DO I NEED TO SIGN AN SEO MELBOURNE CONTRACT WHEN WORKING WITH AN AGENCY?

There are many unscrupulous SEO companies in Melbourne who like to lock their clients into 12 months contracts as soon as the business relationship starts.. Very often the SEO company does not perform and achieve the desired results with very poor ROI for the client. This is obviously a bitter pill to swallow for any Melbourne business owner and the bad experience will more than likely put them off investing in SEO altogether and spending their online marketing budget on Google pay per click. Here at Digital Search Group, to combat this situation which is so prevalent in Melbourne we offer a 3 month strategy. When working with any new client we always present a 3 month strategy proposal which gives the client peace of mind and most importantly puts the onus on us to generate solid SEO results and show great value in those initial 3 months.

DO I NEED A NEW WEBSITE FOR SEO IF MY COMPANY WEBSITE IS OUTDATED?

The great thing about aged websites is that they have great authority in the eyes of Google due to the age factor. However if your company's website has been on the same website platform for the last 10 years, the outdated technology being used could potentially be damaging to any potential SEO performance.

IS WEBSITE SPEED IMPORTANT FOR MY SEO MELBOURNE CAMPAIGN?

As I am sure you are aware mobile phones and tablets are becoming more and more popular than ever before. Because such a large percentage of the world now uses mobile devices and this will continue to grow. Google has positioned its core algorithm which determines how it ranks websites to cater for its largest target audience which is people using mobile devices. One of the most important factors for your websites SEO to perform well in 2021 and beyond will revolve around having a website which is lightning fast and does not suffer from any rendering issues. Contact our Melbourne SEO agency to find out more.

IS JAVASCRIPT BAD FOR SEO?

Unfortunately Google does sometimes struggle with JavaScript within the code of websites pages and this can cause rendering issues which can be hazardous to your websites SEO performance while also contributing to website speed issues.

WHY IS IT IMPORTANT GOOGLEBOT RENDERS MY PAGES PROPERLY?

Googlebot is the main web crawler used by Google to crawl your websites pages. It's important for the web crawler to be able to crawl all of the code within your website's pages without being hindered so your web pages can be fully rendered by Google. Unfortunately this is not always the case, as there are certain elements which are used in web development technology which the Googlebot has problems reading, such as some forms of JavaScript. This can lead to slow websites and Google not fully indexing and caching pages correctly which is detrimental to SEO performance.

CAN MY SEO STRATEGY GET ME PENALISED BY GOOGLE?

There are numerous ways to get your website penalised by Google thats why its essential you make sure you are working with a highly experienced SEO company in Melbourne who have the SEO credentials and proven track record to give you peace of mind. Google penalties can be associated with spammy link building practices, duplicated, thin and low quality content and SEO onsite technical issues. Here at Digital Search Australia, we have been working within the SEO Melbourne ecosystem for the past 15 years. So we are fully aware of what negative SEO approaches cause both manual and algorithmic Google penalties while making sure these negative “penalty generating” SEO approaches are avoided at all costs for our Melbourne SEO client base.

WHY ARE CORE WEB VITALS IMPORTANT TO MY SEO STRATEGY?

Core Web Vitals is a fairly recent website metric used by Google focused around improving user experience. Core Web Vitals monitor the performance of websites in relation to mobile friendliness, website speed, responsiveness and visual stability. The Core Web Vitals metric is officially going to become a serious ranking factor in May 2021 and will have some serious ramifications for websites who don't meet these new required benchmarks. If you want to check your websites Core Web Vitals score visit the Google PageSpeed Insights Tool. If you need some professional advice in this area? Please feel free to contact our Melbourne SEO agency.

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